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This is a showcase of some project i've been working on, enjoy!Animation, Graphic Design, Motion Graphics2013 -
The third Aska collection is going back many years, all garments and prints are inspired by old English navy. Released in summer 2012 all designed, produced and printed in East London.
The year is 1934, just before WWII and the H.M.S Berwick is preparing for a 3 year long adventure, equipped with machine guns, torpedoes and the beautiful sea plane the Fairey IIIF. On November 24, they cast off at the English naval base in the West Country, HMNB Devonport, the home of the Royal Navy.
Aska Clothing is releasing its third collection, Birds of Berwick, which draws inspiration from the sea planes of the magnificent heavy cruiser H.M.S Berwick. The collection itself is influenced by the precise craftsmanship of the glorious uniforms and the beauty of timeless military emblems.
The Collection is a tribute to the old English Navy and comes as a result after almost a year of researching, designing and producing. Aska are very proud to present this collection as they are all designed, produced and printed in East London. The collection holds four different designs, all with a recognisable shoulder board used to describe the range of duty. The emblem located on the left side of the chest is inspired by the different squadron of military service.
www.askaclothing.co.ukBranding, Fashion, Graphic Design2012 -
Personal ProjectsAnimation, Motion Graphics2012 -
These three A3 prints contains objects which relate to my country of origin, Sweden. They are printed on a high quality 350 gsm silk paper, using an offset lithography print in order to get the sharpest lines and richest blackness. The name, Three Crowns, comes from the Swedish national emblem.
The individual names of the prints are:
- ÅÄÖ
- Absolut Lagom
- Ekologisk Mellanmjölk
All three printa was selected for an art exhibition in Sweden, Stockholm, called Vårsalongen at Liljevalchs konsthall. They are shown between January 27th and March 25th 2012.Digital Art, Print Design2012 -
Different logos for companies, band, magazines and labels. Some used, some not.Branding, Graphic Design, Typography2012 -
Eyesdown, East LondonBranding, Digital Art, Graphic Design2012 -
Maya, Mental ray and PhotoshopDigital Art, Design2009 -
Four diffrent four-coloured prints printed on Amercian Apperall shirt using screen print. The Collection contains 76 shirt, 19 shirt each print.Fashion, Branding, Typography2009
All works © Joakim Areschoug 2012.
Please do not reproduce without the expressed written consent of Joakim Areschoug. Powered by ProSite.
Please do not reproduce without the expressed written consent of Joakim Areschoug. Powered by ProSite.
